SSGA press release earns national merit honor

The Specialty Soya and Grains Alliance and Ag Management Solutions captured merit honors (second place) at the National Agri-Marketing Association (NAMA) 2022 Agri-Marketing Conference Best of NAMA awards ceremony on April 6 in Kansas City, Missouri.

SSGA received the award in the News Release – Ag Media category for its October 2020 press release that was one of the first sound the alarm on the container shipping and global supply chain crisis. The release, “Suspension of overseas ag container shipments is blow to U.S. ag community” helped SSGA increase its presence in national media, as well as ag and shipping trade media as the story gained attention and traction, resulting in interview requests and opportunities for SSGA board directors, members and the executive director.

SSGA’s position as an advocate on behalf of its exporter members through this release and has continued to be a reliable source of information on the issue of container shipping as supply chain issues worsened over the ensuing 18 months, as it and follow-up press releases resulted in a total of 250 million media impressions.

“Our team and the team at Ag Management Solutions have helped put SSGA on the map over the last two years,” SSGA Executive Director Eric Wenberg said. “They make sure that the voice of our alliance and our members is communicated to a national audience within the agricultural and ag shipping communities and beyond. It’s gratifying to see them recognized by their peers for their tremendous work.”

This was the first year Mankato, Minnesota-based Ag Management Solutions submitted SSGA entries to NAMA. The release also took merit honors during the Region 3 Best of NAMA awards, where it also took first place for its E-News in the category of Company and Association Newsletters – External.