SSGA set for Manila mission

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The Philippines were one of the first countries SSGA explored to learn about Southeast Asian markets for identity preserved (IP) field crops and the first to participate in the IP B2B virtual business events during the pandemic. Now, the alliance will visit Manila, that country’s capital, Aug. 6-10 for a series of meetings and U.S. Identity Preserved Workshops with food manufacturers to promote high-quality, traceable grains and oilseeds from the United States and the U.S. Identity Preserved assurance plan and brand label program.

The delegation includes SSGA board directors Chuck Kunisch (Michigan Agricultural Commodities) and Bryan Severs (Illinois Soybean Association), IP consultant Rob Prather and SSGA Manager of Strategic Programs Shane Frederick, along with representatives of the organization’s global management team.

“We look forward to the opportunity to sit down with food businesses and not only talk about the U.S. Identity Preserved system, companies and crops, but listen to those companies and better understand how we can assist them in communicating the U.S. IP quality and value message to their own customers,” Frederick said.

SSGA plans meetings with a variety of importing companies, U.S. cooperator organizations working in the Philippines and elsewhere in Southeast Asia, and officials with USDA’s Foreign Agricultural Service posted in Manila.

SSGA also held a U.S. IP workshop in Tokyo during the FoodEx Japan trade show in March and is planning another for Kathmandu, Nepal, in September, hitting each of its primary target regions – North Asia, Southeast Asia and South Asia before holding the second Identity Preserved International Summit Feb. 18-20, 2025 in Honolulu, Hawaii.

SSGA’s 2024 IP Workshops have been sponsored by the Minnesota Soybean Research & Promotion Council, Missouri Soybean Merchandising Council, North Dakota Soybean Council and Wisconsin Soybean Marketing Board as part of their support of the Identity Preserved International Summit.

The U.S. Identity Preserved program receives support from the Illinois Soybean Association, Michigan Soybean Committee, Minnesota Soybean Research & Promotion Council, South Dakota Soybean Checkoff and Wisconsin Soybean Marketing Board, along with funding from a USDA Agricultural Trade Promotion grant and added support from the U.S. Soybean Export Council.

Member profile: Jordan Atchison, PURIS Grains

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As if coaching his two kids in baseball, softball, basketball, track & field, volleyball and flag football doesn’t sound like an overflowing plate, Jordan Atchison still manages to find time in the day to dedicate to a job he’s grown a passion for.

Jordan Atchison

Atchison joined PURIS Grains in 2006 straight out of college. Nearly 20 years later, he currently serves as the company’s president.

“I did not envision a career in agriculture, but I was offered an entry-level position that would allow me to learn all aspects of the business, like R&D (research and development), quality assurance, operations, logistics and grower relations,” Atchison said. “It allowed me to learn using a hands-on approach by experience, which was important for the development of a diverse skillset.”

Founded in 1985 and based in Randolph, Minn., PURIS is a family-owned company offering a range of organic and non-GMO soy products alongside its well-known pea protein portfolio. It prides itself on controlling the quality of soybeans from seed to shelf through an internal breeding program focused on developing food-grade, non-GMO soybeans. PURIS Grains became an SSGA member in 2023 after witnessing its work with international markets and expediting the phytosanitary process.

“We use the expedited phytosanitary cert program for export shipments and customer samples on a weekly basis, and it has really saved us a ton of time,” Atchison said. “I cannot explain enough how much time this has saved us to date. We are also now U.S. Identity Preserved-certified at our Minnesota soy facility, which speaks to our work and commitment to our quality of finish products.”

As an SSGA member, Atchison accompanied SSGA and two other natto suppliers on a trip to Japan in early May, giving him the opportunity to connect with other suppliers in the industry, along with USDA, U.S. Soybean Export Council (USSEC) and representatives from the Federation of Japan Natto Manufacturers. Atchison believes the partnership with PURIS and SSGA will only continue to flourish.

“I’m looking forward to a continued discussion and open dialogue regarding natto, sprouting, tofu, soymilk and miso supply from the United States and how to grow and strengthen the relationships between the U.S. and other Asian/Southeast Asian countries using non-GMO soy for further food manufacturing,” Atchison said. “As a soybean breeder, creating new varieties of soybeans in several locations year over year, I believe we can add much more value for SSGA, its members and customers. Overall, the relationship with SSGA has been very beneficial and PURIS is looking forward to growing the relationship as we head into the future.”

Korea’s food processing sector relies on imported inputs

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USDA/FAS’s annual report on Korea’s food processing ingredients sector highlights that  Korea’s food processing industry relies heavily on imports to fulfill its food and agricultural needs in order to manufacture a wide variety of food and beverage products. Given this demand, there is ample opportunity for imported agricultural products for processing use including bulk commodities such as soybeans and wheat. U.S. food is perceived as equal or superior quality relative to competitors.

According to 2024 Food and Restaurant Industry Outlook, “Health & Wellness” was selected as the keyword for this year’s  food industry trend in Korea. This trend can be found in the low-calorie, high-protein, high-fiber movement, zero-sugar movement in noodle, snack, and beverage market.

The Korean market reflects global food trends. Korean consumers are becoming more affluent and health conscious, causing more consumers  to focus on quality over price. The rise in single-person households and the increase in women’s participation in the workforce are influencing food purchasing patterns. Consumers want convenient and good value food products that suit their lifestyle. At the same time, consumers continue to seek healthier and higher quality food options.

Major food processing companies have launched their own vegetarian product brands, are investing more on research and development, and are opening vegetarian restaurants. To match the growing global demand, pasta made from soybeans has been released and is expected to grow to $2.4 billion by 2025. In Korea, soybeans and tofu noodles have been launched as alternative noodle products and are attracting much attention.

Wenberg visits Midwest members

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SSGA Executive Director Eric Wenberg met with members during a week-long journey across the Midwest last week. He traveled to Indiana where he saw the Pence Group, IOM Grain and Indiana Crop Improvement Association; Illinois for visits with US Nisshin Shokai, WeFarm Organics and Hang Tung Resources; and Wisconsin, where he stopped by The DeLong Co. 

Representing a trade association that listens, Wenberg finds it imperative that he regularly meet one-on-one with members. 

“All of our members are unique,” Wenberg said. “Some have been members of SSGA since the alliance was established five years ago and some are brand new to the organization. By visiting them at their headquarters we can learn more about their businesses and what SSGA can do to help them.”  

Eric Wenberg, Cameron Hilgenberg and Shane Frederick at The DeLong Co.

At The Delong Co., Wenberg was joined by Shane Frederick, SSGA manager of strategic programs, DeLong is one of SSGA’s newest members and recently qualified for the U.S. Identity Preserved assurance and brand mark program.  

“Driving through Indiana, Illinois and Wisconsin also gave me a great chance to catch the start of the planting season in rural America,” Wenberg said. “I look forward to seeing crop progress when I visit member companies in other states later this year.” 

SSGA talks successes in D.C.

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SSGA staff and board members discussed their successes and future plans with USDA, several agricultural organizations and legislative leaders during their Washington, D.C., trip in April.

SSGA Chair Bob Sinner, board members Chuck Kunisch and Rob Prather, Executive Director Eric Wenberg and Manager of Strategic Programs Shane Frederick met with leaders at the Agriculture Transportation Coalition, U.S. Soybean Export Council, North America Export Grain Association, Food Export-Midwest, Michigan Agribusiness Association, and the offices of Sens. Debbie Stabenow (D-MI) and Tina Smith (D-MN) and Reps. Brad Finstad (R-MN) and Angie Craig (D-MN).

The meetings were an opportunity to educate about SSGA’s success with market promotions abroad and its work domestically to support U.S. growers and businesses. This year, with USDA forecasting poor returns on net revenue for America’s farmers, it’s more important than ever to keep educating about opportunities for the higher returns available from quality segments like U.S. identity preserved.

“It was really incredible to talk and get feedback on our concrete achievements. No other organization has returned investments to its members like SSGA has, with new innovative national programs,” Wenberg said. “The partners we met with really responded to it, as they are looking for new solutions.”

The group explained its unique role in trade such as through the High Quality Specialty Grains program operated with USDA’s Animal & Plant Health Inspection Service and how its work abroad resulted in U.S. Identity Preserved, the first national program bringing attention in international markets to a U.S. standard for identity preserved techniques and how they can be used to guarantee quality, origin and safety for soybeans or specialty grains. SSGA discussed challenges in transportation and a key role in the future of identity preserved crops in container, intermodal trade. SSGA received positive results from the visit and encouragement to continue its path for the future.

Save the date for SSGA’s 2025 events

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SSGA has announced dates for three events in 2025. The Identity Preserved International Summit will return Feb. 18-20 in Honolulu, Hawaii. SSGA’s annual meeting will be held March 11, followed by Transportation Go! March 12-13 in Minneapolis.

In January 2023, more than 150 people, including 50 foreign buyers, participated in the inaugural Summit, traveling from the U.S., South Korea, Japan, Vietnam, Philippines, Thailand, Indonesia, Myanmar and Cambodia for discussions and networking, along with presentations on supply, transportation, crop conditions and availability and more.

SSGA invites food manufacturers; grain and oilseed buyers and sellers; and transportation, equipment, seed and input companies from around the world to experience the U.S. Identity Preserved field crop industry through educational seminars, networking opportunities, agricultural tours and more.

“These are the best companies in the world who do this – on both sides of the ocean,” SSGA Executive Director Eric Wenberg said. “The Identity Preserved International Summit will again give them a chance to have real dialogue about one of the fast-growing sectors of agriculture.”

More information, as well as registration, will be released soon about the Summit.

SSGA will again hold its annual meeting and Transportation Go! back-to-back, March 11-13, 2025, in Minneapolis.

SSGA’s 2024 annual meeting included a 5-year anniversary celebration, as well as Board of Director elections and breakout sessions about agronomy and the U.S. Department of Agriculture’s High Quality Specialty Grains program that SSGA administratively supports. Transportation Go! 2024 united about 120 growers, port authority representatives, shippers, suppliers and others for solution-seeking discussions around transportation of agricultural products.

ICC group will enhance SSGA’s international network

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SSGA is pleased to announce the addition of a global management team that will be working on the alliance’s behalf in implementing overseas programs, including promotion of the U.S. Identity Preserved assurance plan and brand, trade services for U.S. exports of high-quality, specialty grains and oilseeds, and other in-country assistance such as training and education and coordination with government officials, including USDA posts.

International Collaborative Consulting (ICC) presented an impressive proposal that covered both the Southeast Asia and North Asia regions, which will enhance SSGA’s overall international team.

Owned and operated by Amy Burdett and Susan Weller, ICC has great experience, background and expertise, as well as an excellent network of contacts, resources and sub-contractors they work with, which will help SSGA build an effective overseas program on behalf of its members. ICC is familiar with SSGA and its mission and strategy and is also very familiar with other USDA FAS-funded programs, which will help SSGA in contracting and compliance.

“The depth and breadth of ICC’s experience will greatly enhance the U.S. Identity Preserved brand and overall perception of high-quality, traceable field crops supplied by our member companies,” said Shane Frederick, SSGA’s manager of strategic programs. “After the groundwork for this program was laid through previous brand creation and technical assistance, ICC is undoubtedly the right team to take things up a notch.”

Burdett and Weller have nearly 50 years of combined experience in U.S. food marketing and international agriculture trade that spans trade organizations, the private sector and federal government. ICC works with several organizations to leverage USDA grant funding to entice global buyer purchases and resolve trade barriers. They connect with producers to explain the benefits and avoid the pitfalls of international exports.

Their international network includes colleagues with expertise in U.S. cooperator programming and activity implementation. The ICC team is at the ready to help with in-market work such as SSGA representation, trade servicing, event coordination, government communications and country program reporting, along with recruiting foreign attendees for the Identity Preserved International Summit that will take place Feb. 18-20 in Honolulu, Hawaii. ICC’s international colleagues have already begun training and getting familiar with SSGA and the U.S. Identity Preserved program. It includes:

  • Japan: Ms. Izumi Amano and Mr. Keiichi (Ken) Tanaka
  • Korea: Ms. Jennie Lee
  • Thailand/Southeast Asia: Mr. Kraipob Pangsapa

Ms. Izumi Amano

Mr. Keiichi Tanaka

Ms. Jennie Lee

Mr. Kraipob Pangsapa

 

 

 

 

 

 

 

 

ICC’s previous experience with SSGA includes completing a program evaluation on its U.S. Identity Preserved work in Asia in 2022 and leading the board of directors in a session to assess the alliance’s overall strategy, mission and vision in 2023.

The ICC team is here for SSGA members. Please reach out if you are traveling to meet customers and potential customers or for events in Asia for assistance. They are here to better connect you to the region! You can connect with them at aburdett@soyagrainsalliance.org or sweller@soyagrainsalliance.org. In addition, SSGA has regional emails for inquiries: North Asia (Japan, Korea, Taiwan) northasia@soyagrainsalliance.org and Southeast Asia (Vietnam, Thailand, Indonesia, Malaysia, Philippines) seasia@soyagrainsalliance.org

SSGA celebrates first US identity preserved sale to South Asia

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After three years promoting U.S. identity preserved soy in India, Nepal and Sri Lanka, the Specialty Soya and Grains Alliance’s (SSGA) efforts have met the ultimate success. In late 2023, Nepal’s Shree Radhe Rani International Trading purchased one container of identity preserved product from one of SSGA’s newest members. This was the first ever commercial sale of U.S. identity preserved soy to South Asia.

To celebrate the purchase, SSGA Senior Advisor for South Asia, Philip Shull, traveled to the Nepali dry port of Birgunj with company director, Mr. Gaurav Agrawal, to receive the shipment. While in Kathmandu, Shull also spoke on “The Power and Promise of U.S. Identity Preserved Soybeans” at a U.S. Soybean Export Council (USSEC) seminar.

Mr. Agrawal credited SSGA’s outreach as a major reason for his decision to introduce U.S. identity preserved soy in Nepal.

“Nepalis love to try new products, and our family company, founded and led by my father, Mr. Arun Agrawal, has been the first to do many things in the market,” said Agrawal.

He stressed that attending SSGA’s Identity Preserved International Summit in Hawaii in Jan. 2023 and SSGA’s guidance in the purchasing process were key reasons for his decision to buy.

Within three days of the product’s arrival, Mr. Agrawal had delivered samples to more than six retailers who had packaged whole beans for retail sale, as well as processed the soybeans into products such as soy milk, tofu, soy flour and soy nuts.

Using his own equipment, Mr. Agrawal also split and dehulled bags of product. All of these items were on display at the USSEC seminar at the Kathmandu Marriott Hotel, which was attended by many of Nepal’s leading soy food processors and retailers.

“I am very pleased with the appearance and performance of these beans,” said Mr. Agrawal. “The tofu yield was better than expected, and the soft consistency of the tofu was very nice.”

Mr. Agrawal said that the feedback from his customers has been excellent. Assuming consumers are willing to pay the premium price, he plans to purchase at least one more container in the near future.

“But next time, I will require that the shipment carry SSGA’s U.S. Identity Preserved logo,” he said.

To capitalize on the momentum of this sale, SSGA plans to host a technical and trade seminar later this year.

 

SSGA awards fourth annual Alliance Honors

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At Specialty Soya and Grains Alliance’s (SSGA) annual meeting on March 12, the fourth annual SSGA Alliance Honors were awarded. The Alliance Honors give the SSGA Executive Committee the opportunity to recognize those who have made significant and sustaining contributions to the U.S. Identity Preserved (IP) industry in 2023. These awards recognize stewardship, as well as advancements in transportation, IP and SSGA as an organization.

Stewardship: Illinois Soybean Association
The Illinois Soybean Association (ISA) was a great resource to SSGA and its fellow members in 2023, contributing its financial, physical and human resources to SSGA programs and meetings. ISA, which increased its funding for SSGA’s identity preserved, transportation and other activities, sponsored and hosted a special “Fork to Farm” event in June that connected its farmers and Illinois-area and other SSGA members to importers from Cambodia and Myanmar visiting the U.S. through the ASA/WISHH program. ISA expended many staff and office resources for that event, as well as for an SSGA board meeting and strategy workshop it hosted in Bloomington in December.


Advancing IP: Indiana Crop Improvement Association
Indiana Crop Improvement Association (ICIA) has worked to implement the U.S. Identity Preserved protocol, qualifying companies in Michigan, Ohio, Indiana and others. ICIA has patiently conducted audits, offered strong advice and guidance and shown leadership in the IP industry by presenting at SSGA events, including the first Identity Preserved International Summit in Hawaii. ICIA’s diligence and care have improved the U.S. IP system for all companies certified in the assurance plan and for future applicants.

Advancing SSGA: Karl Kolb, The High Sierra Group/Ceres University
Dr. Karl Kolb, president and chief technical officer of the High Sierra Group/Ceres University, volunteered with SSGA to help a small U.S. tofu manufacturer overcome a difficult audit and inspection of its processing facility. Kolb provided factual information on food safety that refuted incorrect audit findings and helped that company improve its processing plan, end the threat and keep a 40-year-old business going strong. The business owners credit Dr. Kolb and SSGA for saving their business.

Advancing Transportation: Pamela Ryan, Stonebridge
Pamela Ryan led the Competitive Shipping Action Team during a renewed shipping crisis. She ably led the volunteer group, working closely with SSGA staff and insisting on deadlines met and outcomes achieved. During her tenure, Ryan’s meetings, letters and representations helped convince USDA to first delay and then change implementation of proposed Export Sales reporting procedures that would have been an undue burden on container shippers from the central U.S. Also, Ryan was a strong part of the effort to bring FMC allowing the use of personal chassis with ocean carriers.

SSGA also recognized its Agronomy Action Team and its monthly IP/Specialty Crop Update reporters for providing strong information to SSGA members, their customers and others throughout the year. Those reporters include:

  • Scott Eversgerd, field agronomist, Southern Illinois, Pioneer Hi-Bred International
  • Mark Seamon, research director, Michigan Soybean Committee
  • David Kee, director of research, Minnesota Soybean Research & Promotion Council
  • Bryan Stobaugh, director of licensing and commercialization, and Eric Oseland, director of agronomy and research, Missouri Soybeans
  • Miki Miheguli, research programs coordinator, North Dakota Soybean Council
  • Shawn Conley, state extension soybean and small grain specialist, University of Wisconsin

SSGA’s next annual meeting will be held March 11, 2025 in Minneapolis.

 

SSGA celebrates 5 years, holds board elections

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Since its inception 5 years ago, the Specialty Soya and Grains Alliance (SSGA) has led the way.

In 2019, the Midwest Shippers Association and Northern Food Grade Soybean Association (NFGSA) merged to form SSGA. Originally coined as the premier business alliance of U.S. companies focused on production, processing and shipping of specialty soya and grains worldwide, SSGA celebrated its accomplishments at its five-year anniversary celebration and annual meeting on March 12.

The meeting kicked off with agronomy presentations from Dr. Bryan Young, Purdue University; Dr. Andrew Scaboo, University of Missouri and Dr. Emily Bick from University of Wisconsin-Madison, who discussed innovations in pest management. Ohio farmer Chad Warner discussed his farm and the challenges and benefits of growing identity preserved in the producer interview.

Bob Sinner, SSGA chair, was joined by past chairs Curt Petrich and Rob Prather for a panel discussing the history of SSGA.

Led by Executive Director Eric Wenberg, the panel recounted the early days of the organization, when staff and board members tested out elevator pitches for what SSGA meant. Or when the newly hired Wenberg pointed out all of the reasons a program to assist with phytosanitary inspections would not work.

2024 SSGA Officers: Bryan Severs, secretary/treasurer; Bob Sinner, chair; Bryan Stobaugh, vice chair

That “impossible” phytosanitary program, now named the USDA Animal and Plant Health Inspection Service (APHIS) High Quality Specialty Grains (HQSG) program, launched in April 2023, generating nearly 1,700 phytosanitary certificates for U.S. companies exporting high-quality soybeans in containers. Eighteen companies are accepted to use the program, with several more in the certification process. SSGA administratively supports the HQSG program.

“This is the one organization that I have seen a direct ROI on an activity from,” Petrich said. “It’s created a much more efficient [processing] plant and has decreased costs by almost 70%.”

The trio of chairs also recounted other accomplishments of SSGA, such as the U.S. Identity Preserved assurance protocol and brandmark, SSGA University and SSGA advocacy around container shipping issues.

“SSGA has led the way,” Petrich added. “Without this organization a number of things couldn’t get done in this sector.”

SSGA also awarded its annual Alliance Honors. The Alliance Honors recognizes those who have made significant and sustaining contributions to the U.S. IP industry in 2023. These awards recognize stewardship, as well as advancements in transportation, IP and SSGA as an organization.

The Alliance Honor for Stewardship was awarded to the Illinois Soybean Association for their financial, physical and human resources to SSGA programs and meetings. The Indiana Crop Improvement Association was awarded the Alliance Honor for Advancing IP for its work to implement the U.S. Identity Preserved protocol, qualifying companies in Michigan, Ohio, Indiana and others. Dr. Karl Kolb, president and chief technical officer of the High Sierra Group/Ceres University was awarded the Advancing SSGA honor for his volunteer work with SSGA to help a small U.S. tofu manufacturer overcome a difficult audit and inspection of its processing facility. The Alliance Honor for Advancing Transportation was awarded to Pamela Ryan of Stonebridge, Ltd., for leading the Competitive Shipping action team during a renewed shipping crisis.

Elections were held to fill two open seats on the SSGA board. Gail Donkers of the Minnesota Soybean Research & Promotion Council was reelected to the board and Bryan Severs of the Illinois Soybean Association joined the board.

Severs was later elected by his peers to serve as the SSGA secretary/treasurer. Bryan Stobaugh of the Missouri Soybean Merchandising Council was tabbed as vice chair and Bob Sinner of SB&B Foods was re-elected to serve as the chair.

“Being able to work with the quality of people we have in the membership and on the board has been an honor,” said Sinner. “I am honored and humbled to serve as the SSGA chair for another year and look forward to what we can accomplish in 2024.”